Data-Driven SEO & Content Marketing for Global Growth

What We Do — Services Overview



We help businesses increase visibility on Google and AI-powered search engines through a complete approach that combines:

We are SEO professionals and SEO specialists who design campaigns that are optimized for search engines and focused on measurable growth — without relying on link building schemes.

FOCUS SEO was founded and led by Gris Arveláez.

Experienced SEO Expert and leader among SEO professionals, blending editorial rigor, analytics, and AI-driven tactics.

Blog de FOCUS SEO

FAQs about SEO Experts on FOCUS SEO

What is SEO?

Search Engine Optimization (SEO) is improving a website’s visibility in search engines (search engine results pages) to increase organic traffic and digital authority. A skilled seo expert combines technical SEO, content marketing, analytics (Google Analytics), and UX improvements.

How does technical SEO help rankings?

Technical SEO ensures your site is crawlable and indexable: site structure, internal linking, performance, and schema all help search engines understand and rank your pages.

Do you do link building?

We focus on building authority through topical relevance, semantic clusters, and high-quality content rather than manual link building schemes. Our approach is sustainable and aligned with search engine guidelines.

How do you measure success?

We use Semrush, Google Analytics, and a full suite of SEO tools to monitor performance. We focus on key KPIs such as traffic growth, ranking improvements, and user engagement to optimize campaigns continuously and demonstrate clear ROI.